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Privacy

Privacy Notice

This notice explains what Aurelia collects, why it is used, who it may be shared with and the choices available to you.

Last updated 20 October 2026

1. Who we are

Aurelia is a trading name of ISLA CAPITAL LTD, a company registered in England and Wales under company number 13116404. ISLA CAPITAL LTD is the controller of the personal information described in this notice.

Our registered office is 167–169 Great Portland Street, 5th Floor, London, England, W1W 5PF. Privacy questions and requests can be sent to hello@aurelia.dating.

2. Information we collect

The information we collect depends on how you use Aurelia.

Membership requests and applications

  • Your email address and email-confirmation status.
  • The membership type you select and your preferred cities.
  • Your application answers and communications with Aurelia.
  • Your marketing preference and a record of any consent.

Accounts and profiles

  • Account details, membership status, profile name, date of birth, age, location and profile information.
  • Photos, relationship preferences, what you are looking for and other information you choose to provide.
  • Verification results, the type of check completed and relevant dates. Where a specialist provider performs a check, it may process identity or verification material on our behalf.
  • Messages, expressions of interest, visibility settings and other activity within the member service.

Safety and support

  • Reports, appeals, moderation decisions and the evidence needed to assess them.
  • Messages sent to support and records of how we responded.

Technical information

When you begin a membership application, we retain the source IP address, complete landing and requested-page URLs, available referral URLs, timestamps, browser and device information, and selected request headers. We set a secure, first-party applicant cookie for up to 12 months so recognised return visits can be linked to your application record and our authorised reviewer can see when and how the application journey was revisited. The cookie contains only an opaque random value. Credential values in confirmation, access, invitation and withdrawal links are removed before a URL is retained.

Aurelia keeps its own record of visits to the site, including visits by people who never apply. For each visit Aurelia records the pages viewed, any referring address and campaign tags, the time, general browser and device information, and which buttons and links are pressed, never anything typed into a form. If you accept the cookie, Aurelia sets one secure first-party cookie containing only an opaque random value so a returning browser can be recognised, and also keeps the source IP address and selected request headers. If you decline, or have not yet chosen, no such cookie is set and no IP address is kept. Instead, Aurelia saves a random visitor code in your browser’s own storage, or, if that has been cleared, uses a one-way code made from your connection and browser, so that later visits from the same browser can be recognised. If you later apply, the visits that brought you to Aurelia are linked to your application. Credential values in links are removed before an address is kept, and records that identify no one are deleted after twelve months.

Only if you accept cookies, Aurelia also uses Google Analytics, a service of Google LLC, to understand how visitors use the public website. It sets cookies whose names begin _ga, and Google receives the pages you view and general browser and device information. Aurelia does not load Google Analytics if you decline or have not chosen, and it is not used on private application, member or administration pages. If you change your choice to decline, it stops sending information and Aurelia removes these cookies. Aurelia uses no other third-party analytics service.

Once you apply or become a member, Aurelia keeps a record of your activity on the site, including sign-ins and sign-outs, pages viewed, buttons and links pressed, the steps you complete and how long you spend on each step and page, never anything you type, for as long as your account exists.

A dating profile and the preferences associated with it may reveal information about a person’s sex life or sexual orientation. We treat this as sensitive information and apply additional protections to it.

3. How we use information

We use personal information to:

  • receive, confirm and review membership applications;
  • understand an applicant’s acquisition source and recognised returns during the application journey;
  • create accounts and operate profiles;
  • provide discovery, connections and member messaging;
  • offer visibility, contact and privacy controls;
  • perform and display the result of verification checks;
  • review photos, reports, appeals and safety concerns;
  • prevent fraud, abuse, unauthorised access and repeat bans;
  • send necessary service and application communications;
  • send news and marketing only where you have chosen to receive it;
  • understand and improve the public website and service; and
  • meet legal, regulatory and record-keeping obligations.

We do not use a solely automated process to approve membership applications. Automated signals may identify something for attention, but a person makes the membership decision.

4. Lawful bases

Depending on the activity, we rely on:

Contract and steps before contract
To process a membership request, operate an account and provide the services a member asks us to provide.
Consent
For optional marketing and, where required, processing sensitive profile, preference, photo and messaging information. Consent can be withdrawn at any time.
Legitimate interests
To protect Aurelia and its members, review applications, prevent fraud and abuse, support users, secure the service and understand basic service performance, balanced against your rights and expectations.
Legal obligation
Where we must retain, disclose or otherwise process information to comply with applicable law.

5. Who receives information

We may share information with:

  • Approved Members and Full Members, according to your profile visibility and contact settings;
  • service providers supporting hosting, databases, storage, authentication, email, error monitoring, moderation and verification, and, only if you accept cookies, website analytics (Google LLC);
  • professional advisers, insurers, auditors and prospective buyers where confidentiality protections apply; and
  • courts, regulators, law enforcement or other parties where disclosure is required by law or necessary to protect people, rights or the integrity of the service.

We do not sell personal information. Profile information is not public by default; it is made available within Aurelia according to the member’s settings and eligibility rules.

Our Law Enforcement Protocols explain how requests from authorities are verified and assessed, including emergency requests, preservation and member notification.

International processing

Some providers may process information outside the United Kingdom or European Economic Area. Where data-protection law requires it, we use an approved transfer mechanism or another recognised legal safeguard. You may ask us for further information about safeguards relevant to your information.

6. How long we keep information

We keep personal information only for as long as it is needed for the purpose for which it was collected, including safety, dispute and legal requirements.

  • Unconfirmed membership requests are removed after the confirmation period expires.
  • Confirmed requests and applications are kept while they remain active and for a limited period needed to administer decisions, invitations and reapplications.
  • Linked acquisition and visit history is kept with the relevant request or application and is deleted when that record is deleted, subject to lawful exceptions. The applicant-recognition cookie expires after no more than 12 months.
  • Active profiles, approved photos and conversations are kept while the account remains open.
  • Verification results and relevant dates may be kept, but Aurelia does not retain identity documents or photo-verification captures.
  • Reports, appeals and related evidence are kept as long as needed for the case and legitimate legal or safety obligations.
  • When an account is deleted, active profile data is removed from the service and deletion across connected systems is targeted within 30 days, subject to backups and lawful exceptions.
  • After a ban, a protected identifier may be retained to identify attempted returns. It is not used as an active profile.

7. Your choices and rights

Depending on the circumstances and the law that applies, you may ask us to:

  • provide a copy of your personal information;
  • correct inaccurate or incomplete information;
  • delete information;
  • restrict or object to particular uses;
  • provide information you supplied in a portable format; or
  • withdraw consent at any time.

You can also unsubscribe from marketing without affecting a membership request or essential service messages. We may need to verify your identity before completing a rights request.

If you have a concern, please contact us first so we can try to resolve it. You also have the right to complain to the UK Information Commissioner’s Office at ico.org.uk.

8. Security and age restriction

We use organisational and technical measures intended to protect personal information. No online service can promise absolute security, so members should also protect their login and avoid sharing sensitive personal or financial information.

Aurelia is for adults aged 18 and over. If you believe a person under 18 has supplied information to us, contact us so we can investigate and remove it where appropriate.

9. Changes and contact

We may update this notice when the service, our providers or the law changes. The date at the top shows the latest revision. Material changes will be brought to affected users’ attention where appropriate.

For privacy questions or to exercise a right, email hello@aurelia.dating or see our contact details.